Sony Alpha 7 Iv Full-frame Mirrorless Camera with 28-70MM Lens (ILCE-7M4K/B) – Bionz Xr Engine with 759 Phase-detection Points & S-cinetone

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Sony Alpha 7 Iv Full-frame Mirrorless Camera with 28-70MM Lens: Amazon Price $2,498.00

Sony Alpha 7 Iv Full-frame Mirrorless Camera with 28-70MM Lens (ILCE-7M4K/B) – Bionz Xr Engine with 759 Phase-detection Points & S-cinetone

Save 7%

$2,498.00$2,699.99

You save $201.99 (7%)

or 4 interestfree payments of with Klarna / Afterpay
Save over on Sony's premier fullframe hybrid mirrorless camera!

Get this deal on Amazon

Price as of Nov 1, 2026. Prices and availability change often on Amazon, so check the final price before you buy.

As an Amazon Associate, EmbroidHub earns from qualifying purchases. Prices and availability are accurate as of the date shown and are subject to change.

Deal details

Product: Sony Alpha 7 Iv Full-frame Mirrorless Camera with 28-70MM Lens (ILCE-7M4K/B) – Bionz Xr Engine with 759 Phase-detection Points & S-cinetone
Category: Electronics
Deal price: $2,498.00
List price: $2,699.99
You save: $201.99 (7%)
Store: Amazon.com
Amazon ASIN: B09JZRWRJN
First posted: Nov 1, 2026
Price posted: Nov 1, 2026
Status: Recently posted; verify on Amazon

Is the Sony Alpha 7 Iv Full-frame Mirrorless Camera with 28-70MM worth it at this price?

Short answer: it's a small price drop. At $2,498.00 you pay $201.99 less than the list price of $2,699.99 (7% off). Confirm the current price and seller before ordering.

Before you buy

Check the model number and generation: older versions often look identical in photos.
For Amazon devices (Echo, Kindle, Fire TV, Ring, Blink), Black Friday and Prime Day prices are usually the lowest of the year.
Look at what is in the box: some deals leave out the charger or cable.

See today's price for the Sony Alpha 7 Iv Full-frame Mirrorless

Sony Alpha 7 Iv Full-frame Mirrorless Camera with 28-70MM: questions shoppers ask

How much is the Sony Alpha 7 Iv Full-frame Mirrorless Camera with 28-70MM on Amazon?

It was $2,498.00 when we posted this deal on Nov 1, 2026, 7% below the list price of $2,699.99. Amazon prices change often, so check the current price before you buy.

Can I return the Sony Alpha 7 Iv Full-frame Mirrorless Camera with 28-70MM?

Return eligibility, deadlines and fees depend on the item, seller and delivery country. Read the return policy on the Amazon listing before ordering.

Is this an all-time low price?

Amazon shows a "Lowest price in 30 days" label on many items. A price-history tool tells you whether it is lower than usual over a longer period.

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